Leads are the driving force of many businesses today. With the advancement of subscription-based business models particularly in the start-up space, the ability to convert leads into paying customers is key to survival. Introduction Leads are the driving force of many...
A step-by-step guide on how to predict customer churn the right way using PyCaret that actually optimizes the business objective and improves ROI Introduction Customer retention is one of the primary KPI for companies with a subscription-based business model....
